Graphics Design, Marketing, Photography   PCB SummerFlex 24

Bold. Athletic. Iconic. Shot by Ahsan Ali Shahid, the Pakistan Cricket Board (PCB)'s SummerFlex 2024 campaign captures the spirit of Pakistan cricket through high-impact portrait photography. With striking poses, crisp lighting, and bold styling, each frame showcases the energy and charisma of PCB’s latest merchandise line.

Portraits of male models showcasing PCB’s Summer Flex 24 merchandise in bold athletic poses.
Bold, athletic, and powerful — captured through the lens of Ahsan Ali Shahid for PCB's Summer Flex 24 campaign.
Portrait photoshoot of cricket players for PCB SummerFlex 2024 merchandise campaign, featuring bold athletic poses in sportswear.
Bold, powerful, and performance-ready — dynamic headshots from the PCB SummerFlex 2024 campaign, captured by Ahsan Ali Shahid.
A dark, black and gold, short-sleeved sportswear shirt featuring a large, stylized, abstract design. The shirt is modeled by a South Asian man with dark hair and a beard, who is also wearing black athletic shorts. He is holding a white cricket ball in his right hand. The background is a moody, dark green and black with abstract graphics, and promotional text that says "SUMMER FLEX 24" and "SHOP NOW https://www.google.com/search?q=shop.pcb.com.pk". Editorial fashion photography by AHSANZ.
A dynamic image from the Pakistan Cricket Board (PCB) "Summer Flex 24" campaign, captured through the lens of AHSANZ. This editorial fashion shot emphasizes the athletic, bold design of the new sportswear line, blending high-end fashion with cricket aesthetics. Photography by AHSANZ.
A vibrant turquoise and lime green, short-sleeved sportswear shirt and matching shorts, featuring a large, stylized, abstract graphic. The athletic set is modeled by a smiling South Asian man with dark hair and a beard, who is pointing enthusiastically with both hands. He is wearing a white wristband. The background is a moody, dark green and black with abstract graphics, and promotional text that says "SUMMER FLEX 24" and "SHOP NOW https://www.google.com/search?q=shop.pcb.com.pk". Editorial fashion photography by AHSANZ.
Capturing the energy of the "Summer Flex 24" campaign for the Pakistan Cricket Board (PCB). This editorial fashion shot by AHSANZ focuses on the bright, distinctive turquoise and lime green training kit, highlighting its modern design and dynamic fit. The model's pose and smile inject a sense of excitement and athleticism. Photography by AHSANZ.
A sophisticated black training kit consisting of a V-neck shirt with a subtle stripe pattern and matching shorts, both featuring the white PCB star logo. The outfit is modeled by a smiling South Asian man with dark hair and a beard, who is pointing enthusiastically toward the right and left. The background is a dramatic, dark green and black with abstract graphics, and promotional text that reads "SUMMER FLEX 24" and "SHOP NOW https://www.google.com/search?q=shop.pcb.com.pk". Editorial fashion photography by AHSANZ.
Showcasing the sleek, modern design of the black training kit from the Pakistan Cricket Board (PCB) "Summer Flex 24" collection. This editorial fashion shot by AHSANZ captures the model's energy and the sharp, athletic detailing of the apparel. The composition emphasizes both style and performance. Photography by AHSANZ.
A close-up, moody editorial fashion shot of a South Asian man wearing a dark grey bucket hat with yellow piping and a gold Pakistan Cricket Board (PCB) star logo. He is also wearing a black training shirt with a white PCB star logo and a white wristband. He is looking directly at the camera with an intense expression. The background is a dramatic, dark green with "SUMMER FLEX 24" text. Editorial fashion photography by AHSANZ.
A focused, stylish detail from the Pakistan Cricket Board (PCB) "Summer Flex 24" campaign. This shot, captured by AHSANZ, highlights the accessory line, featuring the logoed bucket hat and athletic wristband, blending street style with sportswear functionality. Photography by AHSANZ.
A vibrant teal and lime green, short-sleeved sportswear shirt and matching shorts, featuring a large, stylized, abstract graphic. The athletic set is modeled by a smiling South Asian man with dark hair and a beard, who is pointing enthusiastically with both hands to the sides. He is wearing a white wristband. The background is a moody, dark green and black with abstract graphics, and promotional text that says "SUMMER FLEX 24" and "SHOP NOW https://www.google.com/search?q=shop.pcb.com.pk". Editorial fashion photography by AHSANZ.
Capturing the high-energy and excitement of the Pakistan Cricket Board (PCB) "Summer Flex 24" collection. This editorial fashion shot by AHSANZ showcases the distinctive teal and lime green training kit with a dynamic, inviting pose. Photography by AHSANZ.
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